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Whether your hair is blonde or marshmallow pink, it's understood that you must’ve spent quite some time and of course money on achieving your desired look; hence it would be unfortunate to have that colour fade out not even in half the time it took to get it done.

What happens is that hair color can make hair more porous, which causes it to absorb and release moisture more easily. This can cause loss of color molecules every time your hair gets wet.

Here are tips on how to keep as much moisture in your hair as possible, and to maintain that colour at the same time.

1. Wait for 72 hours 

When you get your hair coloured, the process ends up opening your cuticle layer, making it easier for the colour to penetrate.

If you happen to wash your hair too close to the job done, the colour will bleed out due to the cuticle layer being open. It takes around 3 days for the said layer to close, thus it's advisable to wait for that to happen before shampooing your hair.

2. Use sulfate free products 

The ingredient sulfate is added to shampoos and conditioners to help create lather.

While that isn't a problem in itself, if you use it with coloured hair you run the risk of stripping your hair of its natural oils and moisture, which can then lead to stripping your beautiful color treated hair.

3. Avoid hot water 

Another thing to keep in mind while you wash your hair, is to avoid hot water. Hot water is known to open your cuticles, again leading to a path for the colour to leave; which is something we’re trying to avoid.

It would be best to use lukewarm water to shampoo and then rinse the conditioner with cold water.

4. Cut down on washing 

Try not to wash your frequently is you want the colour to last longer. Not only are you washing away the natural oils that moisturize and keep your hair color looking fresh, you also wash away a little bit of your hair dye every time you wash your hair.

Was a maximum of 2 times a week. For days when your hair don’t cooperate, enlist your trusty dry shampoo for help.

5. Avoid swimming 

It's crucial to avoid chlorine while you have coloured hair as it not only dries your hair, but also damages the colour and pulls out its green undertones, ultimately ruining the whole thing.

If you really can't resist, we suggest you to not dunk your head into the water and definitely wear a cap.

So here you go, some important tips that will help your locks retain their colour and aid your aesthetic selfies!

Along with these, don't forget to ask your stylist which purple shampoo (shampoo for coloured hair) to use and when you should be back for touch up sessions.